Hard work pays off, so the old saying goes. However, when it comes to starting your own business, sometimes-hard work alone is not enough and entrepreneurs need a little helping hand.
Nobody knows this better than Farai Muparadzi. Thirteen years ago, the budding business owner spotted a need to bring satellite TV to his local community of Katutura in Windhoek. Farai started his business, but battled to get it off the ground. That was when he decided to look for help, and discovered the MultiChoice Namibia Accredited Installer Programme.
Farai signed up, completed the training and within a week was operating as an independent accredited installer for MultiChoice Namibia, successfully installing sat-TV dishes and connecting customers to the DStv and GOtv services.
“The earlier years of our business were very challenging but the moment we entered into a relationship with MultiChoice, everything changed and we began to experience positive growth within our business. Working with a big organisation like MultiChoice gives you something to lean on, like ongoing training and marketing support. Our business success is as a direct result of the support we received from MultiChoice Namibia,” says Farai.
Customer trust is important in this community, and Farai’s customers have come to love and trust the MultiChoice brand. It is off the back of this that Farai decided to dedicate his life to bringing services to the people, and to bettering their lives.
“It is a wonderful journey that I am on with MultiChoice. What keeps me going every day is my family. My wife and my children make me want to be a better man. From a young age, we were taught we have to work hard for everything we need in life. I’m doing my best to pass on those values to my own children,” he adds.
As small business owner operating in both Katutura and Otjomuise, Farai is proudly making a difference in his local community, setting an example to his children while improving their lives.
“Working with MultiChoice Namibia changed our lives as a business and as a family,” says Farai. “We will always be grateful for the relationship we have with MultiChoice, and what it has done for us as a company that cares.”